News
Joel Comm’s Twitter Power
Feb 15th
No big post for today, or the last couple weeks really. What have I been up to? Grad classes are killer right now, as in “stabbed in the gut” killer. New products in the works but coming along slowly. It’s hard to create time out of thin air, otherwise these projects might get done faster.
One thing I have done is visited my local bookstore yesterday. And the marketing section has been taken over! Thinking back 3 or 4 months, there were exactly ZERO books on social media marketing on those shelves. Must be the new hotspot because now there are about a dozen similar books. Most looked pretty useless – probably just trying to sponge off some of the clueless followers. But one stood out to me in a big way. And hell, I even spent $25 to get it right then. Thankfully, my wife was distracted… and I can justify it b/c I’m using Twitter for research at school. More >
HP Lab’s Twitter Research – The Highlights
Jan 20th
If you’re looking for an interesting read, check out what the HP Lab has been doing with Twitter research. Credit goes to Bernardo A. Huberman, Daniel M. Romero and Fang Wu for this work. Here’s the link. You can download the PDF if you want the full, academic piece. Or the keys points are bulleted on that page for your convenience.
The researchers sampled around 6% of the Twitter community (about 310,000 users), and provided some interesting stats on the group. Users had an average of 85 followers, and they followed back an average of 80 people. Average # of tweets per day was just over 1. One quarter of these tweets were directed at another Twitter user. More >
LaunchMemphis 2009 BootCamp
Jan 16th
Just got an email this morning that caught my interest for a moment. LaunchMemphis.com is hosting a bootcamp for local entrepreneurs to help with planning, building, marketing, and funding a business. Normally, I would ignore the invite and continue on my way. But today was different.
I’ve been down on my luck with PPC for a couple weeks, trying to figure out which turn was the wrong turn on a few campaigns. More >
Forbes Does Internet Marketing: Hit Or Miss?
Dec 16th
It looks like Internet marketing has really hit the prime time these days – even Forbes is getting in on the buzz. In their marketing/sales section, there have been several articles aimed directly at web entrepreneurs. Here’s one of them: More >
The New CoverAction Pro 2!
Dec 13th
The New CoverAction Pro 2.0
Hey everyone,
Just wanted to leave a quick post today. Mark Monciardi is releasing a new version of CoverAction Pro soon. And if you know anything about the first version, you know it’s an awesome product. Seriously, no marketer should be without it! Unless, of course, you just outsource everything… More >
